Should Airlines Honor Mistake Fares?

In a world of cheap fares and automated ticketing systems, there are still times that airlines are prone to “fat finger mistakes.” According to a recent USA Today article, that’s when an employee has accidentally offered a fare at a discounted price because they mis-entered the correct fares or misplaced a decimal.
According to the story, one customer was able to jump on fare from NYC to Abu Dhabi for $227 due to a clerical error. The ticket usually costs about $1,500, but the airline was forced to honor the fare due to regulations. However, those regulations may be changing in the near future.
Dublin International Airport, Ireland.(Photo credit: Wikipedia)
The rule was actually created to protect consumers from dishonorable price hikes after they had already purchased tickets. But at this point, the U.S. Department of Transportation believes the rule is being used to scam airlines more than anything else. There have been numerous instances recently of customers finding mistakes and immediately spreading the news on social media so a multitude of other travelers can also take advantage of it.
The hope is that there will still be protection in place for consumers while also beginning to protect businesses that make clerical errors. While there’s something to be said for honoring prices even when they’re the result of a mistake, some of those errors can generate huge losses for a business.
People do make mistakes after all, and we expect others to forgive our human error. Some people may think the airlines are so big, and so unconcerned about passengers’ comfort, that they deserve to get hit where it hurts, but there’s a question of fairness to consider.
For starters, what if the airline did come back and retroactively charge you for a fuel increase because gas prices went up a week before your trip? That wouldn’t be fair or acceptable.
We think it’s fair if airlines may want to give customers a little something when such an error arises, such as a few frequent flyer miles or some kind of upgrade. But if an airline mistakenly gives a heavy discount on a fare, they shouldn’t be forced to honor it when doing so will harm their own interests.
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